After taking the time to write down what I want and what I need to do to have it, I have a much clearer idea of how I need to approach the rebuilding of my businesses. The two questions I realized I needed to answer are:
- What are the activities that generate sales?
- How can I automate those sale-generating activities?
I was able to create automation plans for the fragrance and notary businesses, but I’m having a much harder time with automating the sale-generating activity for the real estate business. The reason for this is that I’ve used so many different methods to generate leads in the past, and I’ve never written them all down. So one of my to-do’s to complete for this week will be to write all those down and find a way to automate the activities. Whoa that was a huge brain dump.
I also discovered a new open-source shopping cart for my fragrance store. I’m waiting for my webhost to upgrade my version of PHP to install it. I expect to have to done by today and report results by the end of this week.
automating lead generation · open source software · reorganization
